Top 5 Fashion Games on Android in Russia - Q2 2023

In the second quarter of 2023, the top 5 fashion games on the Android platform in Russia exhibited varying trends in weekly downloads and active users. This data, sourced from Sensor Tower, provides insights into the performance of these popular apps.

Makeover salon: Makeup ASMR saw fluctuating weekly downloads, starting with 57.9K in late March and peaking at 111.9K by late April. Despite a decline in the later weeks, the app maintained a significant number of weekly active users, reaching a high of 195.4K in late April before stabilizing around 93K by the end of June.

Hair Salon: Beauty Salon Game experienced a strong start with 90.8K downloads in early April, peaking at 125.8K the following week. However, downloads decreased over the quarter, settling at around 32.4K by the end of June. Active users mirrored this trend, starting at 66.5K and peaking at 151K in mid-April before stabilizing at approximately 73K by the end of June.

Magic Princess: Dress Up Doll showed a steady increase in weekly downloads, starting at 41.8K in late March and peaking at 69K by late May. Active users also saw a significant rise, beginning at 40.5K and reaching a high of 202.7K by mid-June, showcasing the app's growing popularity.

Paper Doll: Fashion Dress Up, released in mid-May, had an impressive start with 98.6K downloads in its first week, peaking at 185.7K the following week. Although downloads decreased to around 32.7K by the end of June, the app maintained a high number of active users, reaching 234.9K in late May and stabilizing at around 92.5K by the end of June.

Princesses - Enchanted Castle also showed a positive trend, with weekly downloads increasing from 20.7K in late April to 69.2K by early June. Active users followed a similar pattern, starting at 20.1K and peaking at 136.2K in early June before settling at 121K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.